Demanding Diversity

All Portfolios Biodiversity Exhibition, Video Client: WWF India Date: Ongoing
Demanding Diversity

During the Conference of Parties of Convention on Biological Diversity [CoP11 of CBD] held at
Hyderabad, 2012, WWF-India went with a strong demand for intensified action on managing
biodiversity. There was a focus on a few species, few landscapes and wildlife trade.
DamageControl was assigned to create a public interface at the CoP exhibition hall. We
created an exhibition using only natural fibre and recycled metal. But the main communication
was about WWF-India’s priority campaign on biodiversity for which five info-videos were
created, without any voice-over. They are on:
Forest Conservation
Wildlife Trade
Tiger Conservation
High Altitude Lakes
Dolphin and Gharial Conservation

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